Advertising Gone Wrong
We all make mistakes, even multi-million dollar advertisers. When marketing campaigns fail to resonate with audiences or…
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The 5 Keys to Crushing It on Social Media in 2024
Let’s face it – in 2024, if you’re not killing it on social media, you’re…
5 Effective Customer Review Email Templates for Requesting Product Reviews
Welcome to our guide on 5 top review request email templates! As a business owner,…
Top B2B Marketing Agencies of 2024 for Digital Marketing Services and Strategies
Did you know that by investing in digital marketing, a B2B company can increase its…
The Power Players: Meet the Power Of Influencers Driving Today’s Culture
The digital landscape is always changing. A new kind of cultural icons has emerged in…
Avoid These Mistakes! 10 Examples of Bad Customer Service and How to Turn a Negative Review Into a Positive Experience Using Templates
Avoid These Mistakes! 10 Examples of Bad Customer Service and How to Turn a Negative…
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ABM Tactics for B2B Companies and Content Creators
Account-based marketing (ABM) is gaining popularity for B2B companies looking to maximize marketing success by…
Inside Subway’s Celebrity Endorsement Deals: Subway Enlists Tom Brady And How Much Do They Pay?
Celebrity endorsements are powerful. Before looking at Subway’s deals, we must understand why companies like…
Understanding the Power of Social Proof in Marketing and Psychology
What is Social Proof? Social proof is a psychological and social phenomenon where people copy…
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EDITOR 'S PICKS
Maximizing Your Customer Conversion Rate: Strategies for Sales Optimization
What is the Customer Conversion Rate? Your customer conversion rate is the percentage of your…
10 Celebrity Endorsements Gone Wrong: When Brand Endorsement Turns into Controversy
You’ve seen them everywhere. Celebrities shill for brands on TV, billboards, and social media. Businesses…
Maximizing Engagement: The Power of Website Personalization and Web Personalization with Adobe
What is Website Personalization and Why it Matters Website personalization, or web personalization, is tailoring…